Author: Nell Schiffer
Zibby Owens has been called New York’s most powerful book-fluencer. How’d she do it? Zibby built a community and strong base of fans through her award-winning podcast Moms Don’t Have Time to Read Books. Listen to Matt’s conversation with Zibby (33 minutes), covering stories that made Matt cry, the value of a Harvard MBA, having Blackstone founder Stephen Schwarzman as your dad, and much more.
On her own podcast, Zibby talks with authors to give her busy listeners the inside scoop and in 2019 Oprah Magazine listed her podcast as one of the “21 of the Best Book Podcasts to Listen to When You’re Not Reading.” Beyond her podcast, Zibby is a writer and published her first article, a personal essay for Seventeen magazine when she was in high school and has been writing ever since. Her work has appeared in the Washington Post, the New York Times, Parents, Real Simple, Redbook, Marie Claire, and many others.
One of our favorite profiles of Zibby is the recent piece (8 minutes) that aired on CBS This Morning.
Good Morning America, Good Day LA, Good Day DC, ABC-7 Eyewitness News, and NY1.
A graduate of Yale University and Harvard Business School, Zibby has a marketing and branding background. She currently lives in the New York area with her four children ages 5-12 and her husband, Kyle Owens.
*Zibby gives one of our favorite answers to the question Matt asks about the best example of “taking the long view” from her life. Check it out below or wherever you listen to podcasts.
Returning guest Marilyn Wechter has 40 years of experience as a wealth counselor and therapist. She is the kind of person you want in your world when it is full of uncertainty and isolation. Sound familiar? Wechter and Matt Hall discuss how to face the current challenges and come out the other side of this experience changed for the better.
Sometimes we are indifferent to the brands we interact with. You might buy whatever Amazon’s algorithm recommends, or and listen to songs on Spotify playlists that go in one ear and out the other.
But sometimes there are brands we can’t stop talking about: the amazing coffee you can’t survive without, the jeans you have six pairs of, the wine you serve for every guest. In these cases, you’re not just a customer, you’re a raving fan.
Converting clients into raving fans isn’t a scientific formula by any means, but it starts with a specific mindset: that’s why everyone at our office is (re)reading Raving Fans by the renowned management expert Dr. Ken Blanchard. Rather than burying his advice in jargon, Dr. Blanchard uses a parable that explains how to DEFINE a vision centered around your client, DISCOVER what your client wants, and DELIVER on your vision, plus some. Best of all, it’s all packed into just 137 pages (no excuses, busy people!)
Make no mistake: You don’t have to be the CEO of a business to apply the principles in Raving Fans. Maybe there’s a cause you’re passionate about, maybe you want to inspire a friend to make a change in his or her life, or maybe you want to foster better relationships at home.
Bottom line: this is essential reading if you have a vision and want to bring it to life. In the case of Hill Investment Group, that means inspiring people to Take the Long View. We’re fortunate to have raving fans like yourself who read and share our newsletter. It’s been a 15+ year journey, and it’s worth every second.