On January 2nd, 2019 the St. Louis Blues hit rock bottom. After 37 games, they had the worst record and the fewest points in the NHL. The team that was predicted to be a playoff contender couldn’t even manage to tally three wins in a row. To outsiders looking in, the team looked like a bunch of underachievers who cost their head coach his job and let their city down—again.
But the Blues saw things differently.
For them, this was the beginning of a long, steady climb to fulfill their potential. By midseason, the Blues finally began to gel with their interim coach, Craig Berube, while rookie goaltender Jordan Binnington instilled new life into the locker room. When the regular season came to a close, the Blues had achieved the improbable, winning 30 of their final 45 games to earn a playoff berth.
As the world witnessed, the Blues carried this momentum through the playoffs on their way to being crowned Stanley Cup champions for the first time ever. Throughout the history of professional sports (NHL, NBA, MLB, and NFL), this was one of the most dramatic turnarounds, with the Blues being the farthest into a season with the worst record, yet managing to win a title.
Cinderella stories like this don’t happen by accident—especially in sports. To the naked eye, they’re miracles. But if we peek behind the curtain, we see that these radical transformations are simply the byproduct of discipline and patience. At Hill Investment Group, we call this Taking the Long View. The Blues may not have used this specific mantra, but they embodied it.
Sports—especially hockey—are complex. No player nor coach has the mental capacity to micromanage every variable during an entire season, let alone a single game. There are too many unpredictable elements. Over the course of eight months, the randomness adds up into an impossibly large cognitive load. The only sustainable strategy is for the team to elevate their gaze and see the bigger picture, to trust the process.
Financial markets, just like the St. Louis Blues 2018-19 NHL season, have their ups and downs. Many investors live in a seesaw world (just think back to December of 2018) of short-term thrills and panics. But as prudent investors—and NHL players—will tell you, the fruits of Taking the Long View are sweet.