As longtime followers know, I’m a fan of baseball and Michael Lewis. When he first published Moneyball in 2003, it was a match made in heaven. Dialing the clock forward to 2016, Jeff Luhnow, General Manager of the Houston Astros and former head of Player Development for the St. Louis Cardinals, is one of baseball’s best practitioners of Moneyball ideology…embracing the data and statistics of player performance to build a winning team rather than hoopla, emotion, and gut feel. I asked Jeff to read Odds On to get his take. His quote appears on the book itself:

“I picked up Odds On and couldn’t put it down. Matt Hall is a great storyteller, and his discoveries about how to build real wealth in the overwhelming world of finance make common sense. The sports world has been changing rapidly due to better information, and now I know the same revolution has been taking place in the investment arena.”

Many great discoveries are made by accident, and it turns out that Odds On: The Making of an Evidence-Based Investor is great for kids. Having one of the few advanced reader copies and curious to get some get a child’s perspective, I gently encouraged my 12-year-old daughter, Kathryn, to read it. She certainly enjoys reading, but business books are not her usual fare. While the rest of the family was watching Peyton Manning win Super Bowl 50, Kathryn was making deposits into her financial memory bank.

The next morning, while driving carpool, I asked her if she was enjoying the book. To my amazement, she had already completed it! To quote Kathryn: “I have a better understanding of what investing is…the old way is based on guessing and the new way is based on evidence.” While stated simply, it’s a powerful message that she’s sure to remember.

The Odds On book launch is right around the corner and we know you’d like to be supportive! You can pre-order your copy on Amazon (or visit 800-CEO-READ to get discounts on multiple copies).

Check out the endorsement from David Booth, Chairman and Co-Chief Executive Office of Dimensional Fund Advisors, that will appear on the book jacket. David rarely provides endorsements, so we’re honored to have him on board.

“Successful investing often comes down to having a strong philosophy you can stick with. In Odds On, Matt Hall shows how more than fifty years of modern finance have provided insight into how financial markets work. Investors who develop and apply a strong philosophy based on these principles can improve their odds of long-term financial success.”

*If you’ve pre-ordered the book but can’t wait any longer, the introduction and first chapter are now available for you to download here.

Watch for future updates coming your way about more incredible endorsements the book has received!